How does this compare to 'The Lean Startup' by Eric Ries?

While 'The Lean Startup' focuses on iterative product development, Kidder's book emphasizes inspirational stories from successful entrepreneurs. It's less about process and more about mindset.

Is the 'Startup Curve' concept applicable to non-tech startups?

Yes, the emotional journey described in the 'Startup Curve' applies to any entrepreneurial venture, regardless of industry.

What does Kidder mean by 'Founder Fit'?

Kidder suggests that a successful founder aligns their personal values and skills with their startup's mission, ensuring long-term commitment and passion.

Does the book provide practical advice on securing funding?

While it offers insights into choosing investors wisely, it lacks detailed advice on the actual process of securing funding.

Is the 'Pivot or Persevere' section relevant for established businesses?

Yes, even established businesses face moments where they must decide to change direction or continue with their current strategy.

How accessible is the book for complete business novices?

The book's narrative style makes it accessible, but novices may find the lack of detailed guidance a hurdle.

Does Kidder practice what he preaches in his own ventures?

As a CEO himself, Kidder draws on personal experience, adding credibility to his insights, though the book primarily relays others' stories.

Is the 'Power of Storytelling' section just for marketing professionals?

No, it offers valuable lessons for any entrepreneur on using narratives to engage stakeholders across the board.

The Startup Playbook by David Kidder — book cover

Business

The Startup Playbook — Book Summary & Review

Name: The Startup Playbook
Author: David Kidder
ISBN: 9781452105048

by David Kidder

Last updated: July 2026

3 min read

Buy on Amazon Kindle Edition Listen on Audible

The Startup Playbook Summary

Kidder introduces a concept called 'The Startup Curve', which illustrates the emotional roller coaster of launching a new business. The book is structured around interviews with 40 successful entrepreneurs who have built recognizable brands like LinkedIn and TED. Each section begins with a founder's story, followed by actionable advice on topics such as selecting the right business idea and securing funding. One notable chapter, 'Pivot or Persevere', discusses the critical decision-making process when initial plans don't work out. However, readers looking for a step-by-step guide to launching a startup might find this book lacking in detailed practical instructions, as it leans more towards sharing anecdotal wisdom from seasoned entrepreneurs. Kidder's emphasis is decidedly on inspiration and big-picture thinking rather than granular operational advice.

Key Takeaways from The Startup Playbook

1
The Startup Curve: Describes the emotional highs and lows entrepreneurs experience, emphasizing resilience during tough times.
2
Pivot or Persevere: Offers advice on deciding whether to change direction or stay the course when facing obstacles.
3
Founder Fit: Stresses the importance of aligning personal values and skills with the startup's mission and culture.
4
Navigating Funding: Provides insight into choosing the right investors who share the vision rather than just offering capital.
5
The Power of Storytelling: Highlights how effective narratives can attract customers, investors, and talent.

Who Should Read This

If you're grappling with the chaotic early stages of launching a startup and need inspiration from those who've succeeded. Someone who is exploring business ideas but lacks confidence in taking the plunge might find solace and motivation here.

Who Shouldn't Read This

If you're expecting a detailed how-to manual with specific step-by-step guidance on starting a business, this isn't it. The book might frustrate those who prefer systematic strategies over anecdotal advice.

Editor's Verdict

Kidder excels in compiling real-world experiences from top entrepreneurs, especially in chapters like 'Navigating Funding'. The book's reliance on anecdotal advice means it lacks detailed, actionable steps for newcomers. Perfect for anyone feeling lost or overwhelmed in the early stages of entrepreneurship, seeking inspiration rather than a manual.

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The Startup Playbook — Frequently Asked Questions

About David Kidder

David Kidder is an entrepreneur and author known for co-authoring "The Startup Playbook," a guide for entrepreneurs based on insights from successful startup founders. Kidder is a credible voice in the startup community, having co-founded several companies, including Clickable and Bionic, which focus on innovation and growth. He is also the author of "The Intellectual Devotional" series, which blends education and inspiration. Kidder's extensive experience in startups bolsters his authority on entrepreneurial success.